Celebrating fragrance and music culture. Broadcasting 24/7 worldwide.
ESTD.
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About
Reference Worldwide Radio broadcasts original mixes from The Reference Company’s design headquarters in San Francisco. Each transmission is an audio moodboard of new releases and timeless records from around the globe, drawn from the Seven Terrains highlighted in our fragrance collection, arriving fall 2026.
Guest selectors join us to create original transmissions and conversations, building a worldwide community of Curiouseurs through music, conversation, and culture.
Every corner of the world has its own soundtrack. Our goal is to bring you closer to that place, shaped by people and design. These are the sounds that fill our studio from the moment we arrive until long after we leave. Now they’re yours to experience with us.
Global
Sounds
Every release features jazz, soul, deep house, electronic, hip hop, and other local texture to keep the mood going. Sounds are reimagined where cultures intersect.
Claim A
Signal
Request a complimentary Signal Card and we’ll pull one from our archive of more than 10,000 designs. No two cards are alike. Each card is a collectible featuring a unique transmission code and a featured city. A rare few carry something special.
Cards ship every Friday from HQ. Digital to your inbox, or physical to your door.
